Every day 4.7 billion photos are taken, and 7.6 million blog posts are published. One would think facts would be easier to establish with more information, but it becomes harder to determine which pieces are facts.
“Facts” are useless unless we can reach a majority consensus. Even if you spend more time than anyone else digging a particular fact, what good is it if nobody hears it? It would only be your fact.
Getting attention, therefore, becomes more important than the fact itself. If a less accurate fact gets more attention and a more accurate fact gets no attention, the former will be “the fact.”
And, the more facts are competing for attention, the greater the effort required to get attention. Facts are buried in the sea of competition.
Counter-intuitively, the amount of information has no correlation to the quality of truth.
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